Web3 has the potential to change the world for the better.
Yet, on its current trajectory, it may fail in its mission because it is missing a core commodity of the modern world: convenience. We value convenience above most things in life, yet web3 is one of the most inconvenient technologies ever created.
The internet we know and love today is often referred to as web 2.0 as it revolutionised the slow, static internet of old. However, when web 2.0 first entered our lives, the experience was nowhere near what it is today.
Web 2.0 arrived with scrolling marquee text on MySpace pages, images that loaded one row of pixels at a time, and websites that only worked on bulky CRT monitors. Being kicked off the internet because your parents wanted to use the telephone was a daily occurrence, while the concept of browsing the internet on the toilet was still a pipe dream (unless you had a really long VGA cable.)
Web3, the current internet’s evolution, is going through similar growing pains. However, advancing from web 2.0 is vastly different from building on top of the original world wide web. Communication has improved exponentially through the internet of information and connectivity that web 2.0 created.
No longer can applications survive on their fundamentals alone; in order to compete in current times, apps need to provide a user experience akin to Apple, Meta, Netflix, Amazon, and Google.
Presently, web3 is not even in the same league as the most popular web2 apps, which have redefined the concept of user experience. Moreover, the underlying infrastructure of web3 is vastly underdeveloped. It took 30 years to get to where we are with web2, whereas web3 has only been in existence since 2016.
Unlike web2, there are no universally accepted standards in web3 infrastructure. This is why we founded Intu.
We love web3, yet, we are also aware of its flaws. Initially, the Intu team was an integral part of the web 2.0 revolution; we can see where web3 is failing and what it needs to do to improve.
Web3 allows for an internet of value. It creates a digital ecosystem that challenges the adage that ‘if you’re not paying for the product, then you are the product.’ In web3, users are empowered to own their data, social interactions, assets, and almost every aspect of their digital lives.
Still, while the vision is pure, the current path to getting there is far from optimal.
Intu is on a mission to human-proof web3 and improve how users manage their digital assets. We built a protocol that enables shared ownership and account recovery in a simple and user-friendly way.
At Intu, we believe everyone should be able to easily and securely manage their digital assets. So that’s what we did. We built a protocol that brings the experience of web3 closer to that of the web 2.0 apps you know and love. Steven, one of our co-founders, commented on life at Intu.
“A big part of the challenge is due to us building to be core to the Ethereum ecosystem (EVM,) and fully decentralized. We believe this to be a core tenet of each of us — and why it’s so enjoyable to work on the project.”
Following the devastation that 2022 brought to crypto with the collapse of Terra Luna, BlockFi, Voyager, Three Arrows Capital, Alameda Research, and FTX, our mission has never been more critical.
Alternative solutions such as Decentralized Exchanges (DEXs) require users to set up wallets, sign confusing transactions, and understand how to switch and use other blockchain networks. DEXs are an all or nothing solution that puts all the responsibility on the end user and not everyone wants this.
One of our co-founders, Max Radelius, explained
“Now more than ever, it’s clear how much we need quality self-custodial solutions
Whether it’s a child helping their less crypto-savvy parents to ensure they don’t lose access to crypto-funds or a parent helping to secure their child’s play-to-earn account, there are few good solutions that are both safe, independent of third parties, and usable for ordinary people.”
Intu allows you to share ownership of your digital assets with others while staying true to the core tenets of web3. We believe in uncompromised ownership, decentralization, and blockchain technology.
Using encrypted shares and secure blockchain technology, you don’t have to rely on a single point of failure, like a traditional password, to keep your assets safe. Further, with the ability to add, remove, or refresh participants and their encrypted shares, you can maintain your account’s ongoing security while giving others access when required.
But Intu isn’t really about security. It’s also highly flexible and compatible with multiple blockchain networks, so you can use it to manage all kinds of digital assets, including digital tokens and collectibles.
One of the critical benefits of Intu is its self-recovery feature. This means that you have the power to recover your account without the need for third party services. This improves the user experience and allows businesses to offer a range of ownership options, including sole ownership, shared ownership, and shared custody.
Intu is more than just a protocol. It’s a movement towards a fair, decentralized, and open internet of value. If you want to join us in this revolution and experience the power of shared ownership and self-sovereign recovery, we invite you to try Intu for yourself.
Are you new to the world of web3 and looking for a simple, secure way to manage your digital assets? Then, look no further than Intu.
If any language in this blog post makes you confused, we recommend you check out our blog “Intu for Beginners,” which explains both Intu and web3 in a human-friendly way, free from jargon and buzzwords.
At Intu, we understand that the world of web3 can be intimidating, especially for those new to the space. Our goal is to create the foundations upon which the rest of the web3 world will reduce this frustration and allow it to open up to the rest of the world. A world that is currently either scared, skeptical, or apathetic toward the value web3 brings.
So, what exactly is Intu, and how does it work?
Essentially, it’s a way to locally control your digital assets’ ownership using encrypted shares and secure blockchain technology. This means that you don’t have to rely on insecure web2 solutions or proprietary blockchain technology that may not outlast your assets. Companies fail every day but with Intu, even if we’re no longer around, as long as the blockchain you’re interacting with exists, so do your assets. Further, with the ability to securely add or remove others, you alone control the ongoing security of your account.
Are you looking for a robust, flexible protocol to manage your digital assets? Hi! (*waves*)
Intu is a decentralized protocol that enables shared ownership of digital assets using locally encrypted shares and any EVM-compatible chain. This means that you can easily share, recover, or even change ownership of your assets while maintaining the security and integrity of your account. Furthermore, the only blockchain technology we rely on is the underlying layer-1 blockchain, so you can adapt to changing needs and security requirements without needing to trust a new blockchain.
As a web3 native, you know that finding the correct protocol for managing digital assets is crucial. That’s why Intu is a perfect choice. It offers all the security, flexibility, and decentralization you need in one convenient package. Intu co-founder James Bourque expanded on the concept;
“Web3 wants a Web2 user experience TODAY, and we don’t think that’s 100% right. Not only should we aim for something better than Web2, we have to respect how much infrastructure was built in Web2 for that experience and tech.
A new Web3 experience should be better, web3 native, and uncompromising. For that we need better infrastructure, which INTU has built, starting with the smallest fundamental building block: Accounts.”
So, why should you choose Intu? For one, it’s simple and easy to use, even for those new to web3. And with its focus on self-custody, security, and adaptability, you can trust that your digital assets are in good hands. By joining the Intu community, you’ll be part of a movement towards a fairer, more decentralized, and open internet of value.
Every person on the planet is unique. Unique people require unique solutions. Intu is entirely composable to suit your needs. Unlike other solutions, Intu trusts you rather than you need to trust in us.
In web3, we often say, “verify, don’t trust,” and Intu has this at the heart of its mission. Whatever level of responsibility you wish to take, whatever your risk tolerance, and however much time you have, Intu adapts to your needs. Max commented,
“We trust our users to choose the level of decentralization amongst their local circle of trust; it should be their choice regarding the level of responsibility they want to keep.
By only relying on the networks we are deployed at, we automatically take advantage of all the inbuilt security and decentralization of these networks.”
If you’re ready to take the first step towards managing your digital assets confidently, we invite you to try Intu. With Intu on your side, you’ll have the tools you need to navigate the world of web3 easily and protect your moon.
We’ll leave you with a few words from James;
“For us, Web3 isn’t just about enabling digital ownership, or democratizing finance. It’s about putting technology, especially infrastructure, in the hands of every developer. We’re able to achieve similar or better results without all the centralization, trust, and forfeit of privacy. So that’s our drive, we keep building to that end.”